Public Relations Campaign Strategy Newlandia Education Foundation

Executive Summary This proposal identifies NEF public relations needs and recommend that a four-month communication campaign strategy will enhance awareness opportunities for NEF. NEF enjoys poor public recognition and awareness and without proper public relations corrective measures, NEF funding and donations activities may remain poor and inadequate.Advertising We will write a custom essay sample on Public Relations Campaign Strategy: Newlandia Education Foundation specifically for you for only $16.05 $11/page Learn More Therefore, this communication campaign strategy aims at enabling NEF increase its profile awareness among the Newlandia publics: population, industry and business sector, and private business sector. Situation analysis identifies issues NEF face, strengths and opportunities NEF possess. Recommendations are made that are perceived to be measurable, specific, and achievable for NEF. The proposed communication strategy identifies differen t publics that include Newlandia population, industry and business sector, and private business sector. The publics are further categorized based on aspects of; geography, socio-economic, cultural and language. This is done to ensure each designing and implementation of campaign messages fits well in each public. Communication strategy and tactics to be employed in this campaign are varied according to the publics identified, where also communication theories are extensively used in designing communication messages, choosing the communication strategy, and recommending the particular communication tactic. Evaluation of the entire campaign strategy incorporates both qualitative and quantitative techniques through field surveys undertaken in the third month. Therefore, it can be noted that NEF campaign strategy is premised on persuasive strategies, which are seen to be appropriate to NEF at the moment. Public relations campaign strategy: Newlandia Education Foundation Situation Analys is Educational and literacy priorities are two key elements that have been identified for socio-economic advancement of Newlandia people. One NGO in Newlandia remain pivotal to this goal and its name is Newlandia Education Foundation (NEF). NEF was established in early 1900s originally by the Newlandia Trust Hope. Missionaries were pioneer of this organization and throughout its activities; NEF does not discriminate against race, sex, religion, and economic positions of the citizens.Advertising Looking for essay on communications media? Let's see if we can help you! Get your first paper with 15% OFF Learn More As its activities become pronounced in Newlandia, NEF has had to address the persistent issues of lack of enough schools in regions of Rajan, Calina and Shalel, together with compounding issues of under-resources such as inadequate books, less furniture, inadequate teaching and stationary materials. NEF resources greatly emanate from World Help agency, partly go vernment funding through community grants and donations from well-wishers. Realizing NEF goals of education and literacy for Newlandia population is not easy as numerous obstacles stand in the way. However, one source of strength for the organization is exhibited in having strong vision and mission, which function to give the organization clear direction of conducting its activities. Despite numerous hurdles, NEF today prides itself in having successfully seen one of its student beneficiary join university. It can be said that NEF’s future success of its operations rests on setting clear and achievable goals. By carrying out evaluation of its current activities and the overall operation environment, it can be said that NEF’s future success lies in having enough resources, possessing powerful image and brand, and successfully integrating key stakeholders into its activities. NEF activities can also be explained in the wider social, political, and economical aspects of N ewlandia. Newlandia remain one of socially divided regions manifested in the quality of life and living standards of its people. For example, the northern part of Newlandia boosts vast industries that act as economic heartbeat of the region (Newlandia Government n.d). Western region is largely occupied by wealth people who live affluent lives, while the southern region is inhabited by majority of poor people. Population of Newlandia also varies with some areas experiencing overpopulation while others remaining under-populated. The north region has estimated population of 250, 000 people, boost numerous industries and the capital city is Velen. The western area has 250,000 people, majority are wealthy and influential families, while main city is the Lopeto. On its part, Batak and its environs have an estimated population of 1.5 million, shipping industry is thriving, employment is high, and English is the widely spoken language.Advertising We will write a custom essay sample on Public Relations Campaign Strategy: Newlandia Education Foundation specifically for you for only $16.05 $11/page Learn More The southern area boost a population of about 750,000 people, fishing is the main activity, majority are unemployed, uneducated, speak different dialects and have passion for education. Newlandia economy can be described to be young and emerging and it is largely boosted by international funding in terms of aids (Newlandia Government n.d). The region has tourism as the main economic activity, which also boosts GDP of Newlandia. Economic activities in Newlandia are based on free market economic preference where government plans for infrastructure have been neglected and prefer private sector to carry out these activities. Carrying out environmental scanning in which NEF operates certain elements are identified: NEF overall public awareness rate is low and many people do not know about activities of the organization (only 10% know about N EF and 1% know NEF’s vision and mission). This scenario has led the organization to receive little donations and support which in turn limit the overall operations of the organization. At the same time, government support for the organization is not enough, and further, NEF face stiff competition from NCF, which enjoys wide public awareness, support, and attention. Nevertheless, research carried out in Newlandia indicates that many Newlandians perceive education to be important and they prefer their children to have education. On overall, Newlandia boost in having numerous primary schools but secondary education remain inadequate, as resources to support secondary education are limited and inadequate. Lastly, government extensively uses English language as the official language but it is rarely spoken outside major cities. In the larger Newlandia area, fifteen languages are used and it is this aspect that campaign messages should be delivered in appropriate languages to the t argeted publics. Combine all these and link them to NEF, as an organization that depends on goodwill and the final picture is NEF need to improve its profile awareness among the different publics in order to enhance its donation and contribution opportunities. SWOT Analysis for NEF Strength -People of Newlandia have shown spirit of philanthropy and are likely to support NEF activities. -Newlandians possess great hope and desire for their children to acquire education. -Government has granted NEF land rights in the South for construction of Schools. -NEF receives relative sizeable support in terms of financial and resource support from government and WorldHelp. -At the moment NCF enjoys wide public awareness and support and it is perceived that with increased public awareness activities NEF possess potential to receive such support. Weaknesses -Powerful people in Newlandia such as businessmen and politicians lack interest in community activities and support. Further, the process o f requesting such people to become NEF partners may be tedious and fruitless. -NEF for a long time has to contend with limited financial resources that generally affects its activities. -Schools in Newlandia lack primary key resources like furniture, books, and teachers, which on many occasions become impossible for NEF to fulfill. -NEF enjoys little public awareness and as an organization that depends on well-wishers donations this aspect does not resonate very well. Opportunities -Newlandia as a society prides in having some of the best opinion leaders who can support NEF awareness and support bid. These leaders include; Van On, Lakshmi Shankaran, Jacinta Greenwood, and Henry Abalone. Threats -Newlandia lacks vital infrastructures such as roads, secondary education, and water. Further, the aspect of government privatizing infrastructure development is likely to affect activities of many organizations and companies in Newlandia. Goals and objectives of the program Goals Lookin g at the wider reasons why organizations seek public relations programs, Reddi (2009) observes that organization need to build its reputation, increase awareness among people, and create influence opportunities among different publics (p.157).Advertising Looking for essay on communications media? Let's see if we can help you! Get your first paper with 15% OFF Learn More Further, public relations programs are premised on the goal to create a powerful image for the organization as the best among the rest (Haywood and Chartered Institute of Marketing 2005, p.13). With this understanding, goals of this public relations program will be to increase and enhance NEF public awareness among key and different publics. Second, to ensure NEF activities are publicly and widely known among many people and organizations for increased funding and general support. Third, ensure education needs of people of Newlandia are highlighted on wide-scale for appropriate action and support. Objectives The public relations campaign program will achieve the following objectives under the specified time. To create public awareness about NEF activities in different regions of Newlandia. The target is to reach about 1,600,000 people in Newlandia in three months. Public awareness regarding NEF will include its activities of supporting disadvantaged children achieve education, and how Newlandians can support and donate to NEF activities. After three months, results will be measured through quantitative techniques of field survey. To inform in three month- period, approximately 175,000 people in Northern region of Newlandia and another 175,000 people in the Western Newlandia about: hardship faced by Southern Newlandians and their inability to access education appropriately and also NEF activities in helping needy children in the region realize their education needs and how they can support NEF activities. After three months, impact of this objective will be measured using quantitative techniques in field surveys. To inform 1,000,000 people in Batak region and its environs about activities of NEF, hardships faced by Southerners, and how their can support NEF provide help to educational needs of Southerners. This is to be achieved in three months and results to be measured through quantitative techniques in field visits. To reach out to about 60% of Newlandiansà ¢â‚¬â„¢ industry and business sector through message about activities of NEF in providing education opportunities to needy children and how they can help. This objective is to be achieved in three months and outcomes to be measured through surveys using telephones and field visits. To reach out to about 60% of private industry and business people, informing them about NEF activities and its role in helping needy children attain their educational dreams and how they can support the organization’s activities. This is to be achieved in three months and outcomes measured through quantitative techniques and telephone surveys. Research Research undertaken and available findings In order to create a purpose-based public relations campaign strategy, there was prior research among key stakeholders in Newlandia. Prior research was conducted on selected representative samples among business people, politicians, opinion leaders, media people and the general population of Newlandia. Find ings from the research show that: 10% of the population posses some information and knowledge about NEF. 1% has knowledge about NEF’s mission, vision and what it does in the society. 85% indicated they had at one point donated to charity work in the recent times. 95% indicated willingness and support for child-education charity organizations. 95% of those sampled indicated that education is important for children in Newlandia, specifically for future benefits. Recommendations for future research Research pertaining to success of public relations campaign strategies remains wide and incomplete. This fact therefore suggests that additional and relevant future research work will have to be undertaken. Key recommended areas for future research include: Carry out research on what particular public relations campaign strategies successful organizations and companies adopted within Newlandia environment and how well NEF can restructure its future campaign strategies and plans. Th ere is need to conduct research on the specific media channels temporary visitors to Newlandia such as tourists and other business people utilize in order to enable NEF re-package and restructure its campaign strategies. Target Publics Budget and time constraints have been identified by NEF director Meryn Doogood to be the drawbacks of NEF. As a result, choosing the right publics to communicate to using the available limited budget will be important. Two categories of publics are identified: the general population of Newlandia, public and private corporate sector, and its players. Further, the general population of Newlandia is sub-divided geographically putting in consideration factors such as language, socio-economic and culture. The aim will be to create effective and sustainable campaign communication strategy that exhibit right content campaign messages to the identified groups of people in different parts of Newlandia. Three different publics are identified in this communicat ion campaign that will be targeted. They include Newlandia population; industry and business sector; and private and business sector. Newlandia population to be targeted includes people in Northern, Western, and Batak and its environment and subsequent Southern regions of Newlandia. The aim of communication campaign among people in these regions will be to enhance public awareness of NEF activities, increase public participation in activities of NEF, outline the various ways donations and support for NEF can be realized. Moreover, in areas like Northern, Western and Batak, the aim of targeting these populations is to ignite philanthropic spirit in the regions, increase future funding opportunities and increate their awareness of Southern plight. Key media channels in these regions include; Newlandia TV, Newlandia newspaper, Newlandia Radio International, Newlandia Times, Newlandia Broadcasting Corporation, Radio South, and Mouth of South Newspaper. The second public to be targeted i s the industry and business community in Newlandia. The target is to create increased and sustained awareness in this group to ignite their desire to participate in community work, contribute to charities, and develop philanthropic spirit. This group possesses potential for future financial security of NEF, hence needs to create their awareness of plight of needy students in South is important. The increased knowledge and technological savvy among this group makes it possible for campaigns messages to be received fast and positively. Major information sources accessed by this group include Newlandia Times and Newlandia Broadcasting Corporation. The third public is the private business and corporate sector who represent future hope and potential source of financial support, sponsorship, and philanthropic activities in Newlandia and specifically for NEF. Information exchange among this group is high, they are technology savvy individuals, and their influence in terms of corporate spon sorship is necessary for NEF. Information sources for this group include Newlandia Times and Newlandia Broadcasting Corporation. Communication Campaign Strategy Plessis (2000) observes that public relations campaign communication differs according to the various publics concerned, the money available for the campaign and the applicability of the media to the different publics (pp. 27-31). As noted earlier, NEF profile in the population is poor, funding in terms of donations is not adequate due to lack of awareness about the organization, and the overall educational disadvantages in Newlandia perform poorly as public agenda. As a result, communication campaign strategy is needed to enhance the profile of the organization to target publics, increase public awareness about the activities of NEF to increasing funding opportunities and clearly articulate educational challenges in Newlandia. Therefore, the communication strategy to be adopted will be persuasive in nature with aim to persu ade different publics into getting in NEF activities and providing necessary support. Design of persuasive messages will largely be carried out through application of communication theories such as social learning theory, agenda setting theory, semiotics theory, four model communication theory, and hierarchy of needs theory. These theories will be critical and widely used in developing specific messages that are addressed to particular publics. Moreover, the campaign will adopt a strategy of using identified key community opinion leaders who will deliver persuasive messages about plight of Newlandia children education needs, the activities carried out by NEF and how support can be facilitated. At the same time, success story of Rangi will be adopted and the student will be incorporated to talk to various publics about the problems of needy children in South, the role NEF plays in helping South people realize education for their children, and why NEF should be supported in its activi ties. Key Messages to be delivered to publics Messages will be designed in a way that its acceptance among different publics is possible and easy. Messages to be designed will be persuasive in nature addressing different categories of publics. Language to be used in developing messages will resonate with popular and widely spoken language in each region and messages will be simple and clear. Use of symbols and slogans will also be incorporated. Therefore, key messages to be delivered to different publics include: Majority of children in South region of Newlandia come from poor families with inability to access secondary education. Support is required to help South Newlandia children access education for their future. NEF is an organization enhancing education opportunities for children in South with passion to see brighter future for these children. NEF depend on donations and support of well-wishers hence it need support of many people in Newlandia. Donations can be in any form as long as they are directed to helping Southerners achieve educational goals. Tactics Different communication techniques and strategies will be used to reach the identified publics. At the same time, media agenda involving NEF will have to be managed professionally and this will take place in a positive information environment. Tactics to be employed will be premised on use of visual, printed, and oral tactics to reach to different publics. Adverts related to NEF will be put in leading media sources in Newlandia such as Newlandia Times and Mouth of South. Selected TV releases and adverts will also be sent to popular channels highlighting South situation and activities and plight of NEF. Newlandia Broadcasting Corporation and Newlandia TV will be utilized. Radio coverage will also be utilized to create awareness among people about situation of South, NEF activities, and why and how donations and support are required. Channel to be used include Newlandia Radio International and Radio South. Other communication tactics to be employed include use of billboards in target locations in Newlandia, distribution and sticking of posters on appropriate selected sites, conduct awareness open days and forums will NEF officials presenting themselves. Timeline Public relation campaign strategy operates on a timeframe which generally general constitute a system for keeping track of tasks that need to be done and those that have been completed (Heath, 2005, p.361). A Gantt chart will be adopted in this strategic proposal and as a result, it will be able to identify and apportion tasks, time and their sequence in a graphical manner (Bowen, Rowlins and Martin, 2010, pp.98-99). Timeline can be viewed in the Appendix section. Proposed timeline for the campaign Budget Budgets constraints have been identified to impede activities of NEF hence budget will be minimized to realistic levels in this communication campaign (Smith, 2005, pp. 222-223). NEF budget is sustained by funding fro m World Help and government funding. Further, well-wishers especially in the media will be approached for further support. Budgeting for the communication campaign strategy will involve every aspect that will contribute to success of the program. This will be in term of both direct and indirect costs and expenses. Budget summaries found in Appendix section. Estimated budget outline Evaluation Bowen, Rowlins, and Martin (2010), note that four concerns have to be addressed when evaluating the effectiveness of public relations campaign. The four concerns are definition of benchmark, selection of measurement tool, analysis of data, drawing of actionable conclusions and recommending, and making changes and further measuring (Bowen, Rowlins, and Martin, 2010, p.99). Evaluation of the entire campaign program will largely base on the outcomes of the set objectives. In this way, surveys will be incorporated to find out whether the public profile of NEF has increased and to achieve this, fee dback reports will be analyzed (Plooy 2004, p.312). Quantitative and qualitative measurement techniques will be adopted to estimate and measure percentage increase in awareness of NEF activities, percentage increase in awareness of plight and problems faced by Southern people, percentage in awareness of need for charity and philanthropy, percentage increase in the number of people information is relayed to, and lastly, percentage increase in the level of donations and support received after the campaign. This will take place after three months of the campaign. Reference List Bowen, S., Rowlins, B. and Martin, T., 2010. An overview to the public relations function. NY: Business Expert Press. Web. Available from: https://books.google.com/books?id=OQ_4pZYM4jYCpg=PA98dq=The+Gantt+Chart+AND+PUBLIC+RELATION+CAMPAIGN+STRATEGYhl=enei=qSpuTr6aHY2s-gaJzPXUBAsa=Xoi=book_resultct=resultresnum=2ved=0CDQQ6AEwAQ#v=onepageqf=false . Haywood, R. and Chartered Institute of Marketing. 2005. Corporate reputation, the brand the bottom line: powerful proven communication strategies for maximizing value. VA: Kogan Page Publishers. Web. Available from: https://books.google.com/books?id=8oPRwh1EcXcCpg=PA13dq=public+relations+and+its+role+in+reputation+building,+awareness+and+influencehl=enei=UvpxTuyFE8Lt-gbRuqy7CQsa=Xoi=book_resultct=resultresnum=8ved=0CFIQ6AEwBw#v=onepageqf=false . Heath, R. L., 2005. Encyclopedia of public relations. NY: SAGE. Web. Available from: https://books.google.com/books?id=D7-SOAQyUE0Cpg=PA361dq=Gantt+model+of+public+relationshl=enei=2BpuTp-7E8fn-gbo9aDUBAsa=Xoi=book_resultct=resultresnum=1ved=0CCwQ6AEwAA#v=onepageq=Gantt%20model%20of%20public%20relationsf=false . Newlandia Government. N.d. Newlandia. Web. Available from: http://www.deakin.edu.au/arts-ed/creative/writing/deakinopolis/newlandia/files/government.htm . Plessis, D., 2000. Introduction to Public Relations and Advertising. Johannesburg: Juta and Company Ltd. Web. Available from: https://books.goo gle.com/books?id=dU2Yz3u9lMoCpg=PA28dq=public+relation+campaign+strategyhl=enei=wwBuTsesOcqq-gbX3uTsBAsa=Xoi=book_resultct=resultresnum=4ved=0CDsQ6AEwAw#v=onepageqf=false . Plooy, G.M., 2004. Communication Research: Techniques, Methods and Applications. Johannesburg: Juta and Company Ltd. Web. Available from: https://books.google.com/books?id=yaw4wSWWSJ0Cpg=PA312dq=PUBLIC+RELATION+CAMPAIGN+TARGET+PUBLICShl=enei=hi1uTr3QH8-q-Aar1Z3bAwsa=Xoi=book_resultct=resultresnum=2ved=0CDIQ6AEwAQ#v=onepageqf=false . Reddi, C.V., 2009. Effective public relations and media strategy. New Delhi: PHI Learning Private Limited. Web. Available from: https://books.google.com/books?id=yhRoWSJlXmICpg=PR13dq=public+relation+campaign+strategy+for+NGOhl=enei=EL9tTpKvNebi4QTAyMWIBQsa=Xoi=book_resultct=resultresnum=1ved=0CDUQ6AEwAA#v=onepageqf=false . Smith, R.D., 2005. Strategic planning for public relations. MA: Taylor and Francis. Web. Available from: https://books.google.com/books?id=uK5UKvWt38MCpg=PA221dq=G antt+model+of+public+relationshl=enei=dR5uTsW_OoOb-gbEsO39BAsa=Xoi=book_resultct=resultresnum=3ved=0CDYQ6AEwAg#v=onepageqf=true . This essay on Public Relations Campaign Strategy: Newlandia Education Foundation was written and submitted by user Kinsey Q. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

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I have started depending so much on computers that whenever I need help rather than asking my teacher I look it up on google because it is so much faster and easier to do but that information is not always true. I think the solution to this problem isnt to completely get rid of todays teaching methods or not allow students to use their technological devices at all I think the solution is a medium between these two paths o that the teachers have an easier time teaching and students find it more enjoyable to learn education materials. I think todays use of power points in lectures makes it so much more easier for teachers to make their lesson plans and for students to access them later on whenever they need it. But for a couple of years that is where its been stuck it power points get more and more fancier but they arent necessarily helping the students engage into the material that they are learning in class. I think school district should have a set amount of money put aside for labs and competitions where students can ruly discover their talents. I think science classes in high schools are kind of pointless where students never actually get to experience how it truly feels like to be a scientist that thrill of having succeeded in performing a lab right is Just a fantasy to them which rather than doing it themselves they watch others do in their science class on the projectors. Parent support is also necessary for these type of activities they are always worried about keeping their children safe and not exposing them to dangerous things but the truth of the situation is that the world is unpredictable and hat isnt necessarily good or bad but they also have to encourage students as well as teachers to be creative with their work. One of the rising problems the education system is facing today is the low standards set in math classes. Students have such a hard time in math today and rather than pushing themselves to try and work harder students take out the easy way and only fulfill the required math classes that they need to take some even avoid taking math classes if possible and pursue careers where they dont have to do any math at all I am not an expert but Just from personal experience I think math after pre-calculus ust becomes so abstract that I stopped seeing the real life applications of pre- used to love math when I was in elementary and middle school but that all changed once I took pre-calculus what once used to be my best friend was now my sworn enemy I would do anything to avoid doing math homework I understood the concepts that was never the problem but I always knew where it would end everyday me sitting in front of that same smart board everyday seeing the teacher solve problems and asking him every day where in real life I could apply it to use and the answer would always be the same Oh you need this for higher level hysics or Oh you use this in engineering I had grown so bored of these redundant answers that I completely shut myself down in my math class. I knew the math I was learning in class was to be appreciated it was Just ingenious but I never understood its purpose in MY life so I never bothered with it. And I am sure that I am not the only one my friends would complain about the amount of math homework they had to do each day and how much they regretted having taken a math class that year but I think it can all be changed if the students were Just given something more tangible to nderstand not some strange concepts that brilliant mathematicians had worked their lives on using proofs and theorems that I cant even begin to pronounce. Another problem in todays education system is the need for results everyone wants higher test scores no matter what and scientific research has proven that tests dont necessarily show if you understand the concept or not its Just how good of a test taker you are. This is causing a lot of psychological issues in todays students they are all awfully stressed out right before a major exam or test and that stress later on leads to medical conditions. I think we need to rethink our approach to tests they dont fulfill their purpose yet they are valued so much. I think I might have a simple solution for that problem rather than wasting money on standardized tests schools across the nations should have and end of the year project varying from subject to subject which would actually show how much of the material that they have actually learned and how much of it have they retained. Tests today are Just unfair to most of the kids they are not only timed they are State Standardized so whatever material that your teachers didnt go over is also put in the test it can result in loss of onfidence early on in the test totally ruining the students test scores. Last but not least the final problem I want to address in this essay is the motivation that the students lack which can either be the result of teaching material or teaching method either way resulting in a loss of years and years of education. Students all around the world already know what they want to become the second they leave high school they have been exposed to all the subjects enough but in U. S we barely scrape the top of the iceberg over 80% of college bound students go undecided into college t isnt necessarily bad but they waste years doing something that though they liked in high school but end up changing their major I think students can reach their potential faster if the standards in high school are increased every year or so. The more the students are exposed to different kinds of learning materials the easier it is for them to find what they truly like once they leave high school. it is used that might make it look that way but if technology were to combine with education the results would open up unbelievable opportunities for teachers and students.

Human Rights :: Human Rights Essays

Ever since human rights became the controversial issue that it is today, western countries have constantly clashed with other cultures over differing ideologies on the topic. The introduction of the media as a continuous broadcaster of international news has moved the inhumane conditions that exist in some countries into the spotlight. The result of this has been a painful realization that many cultures have a contrasting philosophy on the subject of human rights. The happenings in Eastern Europe over the last decade and at present in Kosovo are testament to this; human rights do not seem to be an inherent part of many cultures, China included. We in the west take for granted things like the freedoms of speech, press and association and struggle to comprehend the fact that people are literally dying to gain the same rights. China is a country that, historically, has had a different viewpoint on human rights. This stems back to Confucian days but also includes the Marxist idea that t he collective wellbeing is considered vastly superior to the individual. As a result, it is little wonder that when the west and countries like China open up a human rights dialogue, confrontations are inevitable. Human rights in China had its origins at about the same time that the Ching dynasty collapsed and again in 1911 as part of Sun Yet Sing’s program. Eight years later in 1919, a new iconoclastic movement took over and the appeal of human rights for the radicals of the time came about because it gave them the antithesis of Confucian values, the self. This antithesis aided them in their quest to escape the imperialism of the time and modernize China. Confucian teachings urge the government to rule humanely and with virtue. The ultimate goal of helping the common-people to become educated and thus prosper. Harsh laws and severe punishments, which were common in Confucius’ day, should be abolished. In short, his theories of governing were in complete contrast to those in power at the time. The solution to these problems was to awaken the people to the necessity of reason, and reinforce the thought of morality and harmony. One of the reasons that many Chinese do not formally o bject to human rights violations is that the collective wellbeing and not the self has been part of their culture for hundreds of years. Confucian teachings are so revered that elements are intertwined with communism throughout the economy and legal system.

Elizabeth Johnson-Revisonist Method of Theology Essay

Elizabeth Johnson is perhaps one of the most preeminent Catholic theologians of the new millennium. The fact that she is a woman religious who writes from a feminist perspective adds to her unique and distinguished career. This paper will examine the revisionist method espoused by Elizabeth Johnson, in an effort to understand her approach to Christian feminism. An overview of revisionist methodology will be presented so as to understand the framework in which Johnson works. References to some of Johnson! s writings will then be presented in an effort to illustrate her revisionist method. Finally a survey of various critics will then be presented in an effort to determine what has made her method, approach and style groundbreaking in the area of feminist theology. In its simplest form, revisionist methodology involves looking back at one! s tradition in an effort to gain new insights into the situation at hand or to uncover what has been lost. In a more elaborate definition, David Tracey states that, †In its briefest expression, the revisionist model holds that a contemporary fundamental Christian theology can best be described as philosophical reflection upon meanings present in common human experience and language, and upon the meanings present in the Christian fact. †1 Tracy then outlines five theses that are intended to explicate this particular model: The first thesis defends the proposition that there are two sources for theology, common human experience and language, and Christian texts. The second thesis argues for the necessity of correlating the results of the investigations of these two sources. The third and fourth theses attempt to specify the most helpful methods of investigation employed for studying these two sources 1 David Tracy, Blessed Rage for Order: The New Pluralism in Theology (New York: The Seabury Press, 1975) 43. 1 (methods include phenomenology of religious dimension for human experience and language and historical and hermeneutical investigations for Christian texts). The fifth and final thesis further specifies the final mode of critical correlation of these investigations as an explicitly metaphysically and transcendental one. 2 If we apply the aforementioned description to our area of interest, then revisionist Christian feminism can be seen as seeking,†Ã¢â‚¬ ¦to mutually and critically correlate the central and liberating themes of biblical and Christian tradition with the experience of women in the contemporary situation. 3 In one of her most noted works, She Who Is, Johnson captures the essence of her revisionist Christian feminism in the metaphor of a braided footbridge,†Ã¢â‚¬ ¦between the ledges of classical and feminist Christian tradition. Throwing a hermeneutical span from side to side may enable some to cross over to the paradigm of women! s coequal humanity without leaving behind all the riches of the tradition that had been their intellectual and spiritual home. †4 It clear already from this brief introduction, that Johnson employs the revisionist model of theology. Tradition is key to anyone employing the revisionist model and Johnson is no exception to this. Tradition is important for Johnson, but not necessarily in the sense that one should mindlessly adhere to every aspect of what we inherit. On the other hand, we cannot put our heads the sand and deny the existence of tradition or avoid learning about it. We are all part of a tradition and it becomes part of our shared history and allows us ,†Ã¢â‚¬ ¦to see far thanks to the stature of those who have handed on the 2 3 Tracy, Blessed Rage for Order: The New Pluralism in Theology , 43. Shannon Schrein, Quilting and Braiding: The Feminist Christologies of Sallie McFague and Elizabeth Johnson in Conversation (Collegeville: Liturgical Press, 1998) 2. 4 Elizabeth Johnson, She Who Is: The Mystery of God in Feminist Theological Discourse (New York: Crossroad Publishing, 1992) 12. 2 tradition to us. †5 Johnson is respectful of tradition, with the understanding that it often needs to be analyzed to determine if is contributing to pain and suffering. In her book, Consider Jesus, the emphasis is not just on tradition, but on a â€Å"living tradition†.

Explain How Products Are Developed Essay

3.1.1 The product life cycle (PLC). The product life cycle is used for determining the lifespan of products and there are 4 sub stages of product: introduction, growth, maturity and decline. From 2007 until now, Honda Air Blade has become the most successful line of Honda’s motorbike as well as on market. Since it was born, Honda Air Blade has achieved sales of more than 2 million products. This year, from April to the end of September, Honda Air Blade reaches to 274,563 products. (Zing, 2014) This motorbike has brought more profits and impacted strongly on revenue of company. Honda has had the success with this product line. But in the modern world, to be able to compete with the competitors, Honda needs to improve quality, style of products and consider market prices as well as competitors to make a better product 3.1.2. Branding and brand leadership. a. Branding: A brand is much bigger than just the corporate logo. The brand attributes are formed from the efforts of corporation in the process of marketing communication activities and the character of business. Therefore, corporation needs to have an appropriate strategy to release a good PR campaign to make them more attractive than the competitors. Honda has slogan:† The power of dreams†, easily to remember and it has been very famous around the world. b. Brand leadership: The first appearance of Honda in Vietnam is in 1996, until now has been through 18 years and they have always been one of the forefront in their industry. (Honda, 2014) But now, Vietnam’s market has Yamaha, the biggest rival of Honda and the competition between both will continue for a long time in the future. Consequently, Honda has to use and combine an ingenious of design, advertising, marketing, and corporate culture. It will help create brand attributes in the minds of the people and that this will bring

Cloning is Unethical and Will Create Unsolvable Problems. †Ethics Essay

Cloning is Unethical and Will Create Unsolvable Problems. – Ethics Essay Free Online Research Papers Cloning is Unethical and Will Create Unsolvable Problems. Ethics Essay Today, cloning is not a new concept in modern science. There have been a lot of different opinions for and against cloning researches so far. However, cloning can be regarded as an unethical issue, and it might lead to some unpredictable problems in near future. The first and foremost reason to oppose cloning is the uncertainty of using clones for transplant purposes. For instance, Dolly was a successful case of animal cloning, but she aged much more quickly than the donor. Similarly, aging could happen in human organ clones if they were used for transplanting, and cause side-effects as well as bad reactions to human body. Consequently, this phenomenon might create a lot of medical risks. Another reason to question is that the organ cloning process resembles the process of cloning babies. Therefore, procedures of cloning can easily lead to baby cloning which is illegal at the present. As the consequence, cloning babies would be carried out by some people without control, catering for bad purposes, which would seriously mess up our simple life. The final reason to oppose cloning is the ethical issue. Imagine that human cloning became easy to work out; there would be a trend that people create their clones as a fashion. This problem is really inhuman. Once human cloning was developed, there would be a black market where infertile couples could buy a cloned embryo that was stolen or was to be discarded in order to have a child. Additionally, cloning to make human copies is sometimes as similar as producing machines, which is extremely condemned by many people, organizations, religions†¦ In conclusion, cloning is now considered to be unethical because of its bad effects on human life. In the future, cloning needs more researches, experiment as well as governmental supervision to cope with some unpredictable trouble. Research Papers on Cloning is Unethical and Will Create Unsolvable Problems. - Ethics EssayGenetic EngineeringThe Effects of Illegal ImmigrationCapital PunishmentIncorporating Risk and Uncertainty Factor in CapitalPersonal Experience with Teen PregnancyEffects of Television Violence on ChildrenBionic Assembly System: A New Concept of SelfComparison: Letter from Birmingham and CritoThe Project Managment Office SystemRelationship between Media Coverage and Social and

Managing ressources and operations Essay Example | Topics and Well Written Essays - 750 words

Managing ressources and operations - Essay Example Recently, in some studies regarding the demand of consumers for durable goods (Goeree, 2008 and Kim et al., 2009) and non-durable goods (Bruno and Vilcassim, 2008) it was found that while purchasing the goods be it a vehicle as well, consumers consider two aspects i.e. search cost and account travel. Most important factor according to Bucklin et al. (2008) that is considered by the customers is the cost and safety of SUVs. Bucklin et al. (2008) in their study concluded that the car manufacturers need to ensure that their production facilities are in low cost areas so that they are able to manufacture cars at reasonable prices. PPQ parts are planning to do expansion in other countries so that it can provide service to other markets and earn more profits. Currently, the company has profit margin rate of 6% which is on the same level as industry average. In order to help the company expand by following the right strategy, it is suggested that it starts its production in developing country such as China and try to capture SUVs market share in other countries. In order to expand in other countries, it is vital for PPQ parts to do its external analysis so that it has an idea about the hurdles that it might encounter while expansion. The factors that are most likely to impact the production and sales of SUVs are economic, political, social, cultural and environmental factors of the countries. 1. China political environment is very stable and the government encourages foreign companies to set up their facilities in the county. The government also gives grants to the foreign investors so that both the countries get benefited from the investment. However, Chinese government imposes some regulations that the company employs more than 30% of their local residents and the company will have to comply with some rules and regulations. 2. Since

The Role of Washington Coursework Example | Topics and Well Written Essays - 250 words

The Role of Washington - Coursework Example State sovereignty is usually under threat from the federal’s influential role in stirring state policies and initiatives (Cropf, 2008). In essence, the federal government is legally obliged to provide general funding to all states. However, the federal government bargains for excess power by attaching funding with regulations. Quite often, failure of compliance with federal regulations jeopardizes a state’s possibility of receiving full share of the general funding from the national government. Eventually, state governments are beholden to Washington, leaving state officials with limited resistance in policy formulation and implementation. Personally, I believe that the federal government has taken the lead in steering state politics towards national fronts. Despite the dominance of state sovereignty in formulation and adoption of state policies, it is acknowledgeable that federal supremacy often lurks behind any important initiative passed by each US state. For example in October 2013, California was under threat from the federal government concerning education policies in the state. California state officials exercised their sovereignty by implementing tailor-made testing in schools. However, the testing proposed by California officials failed to comply with federal rules on education (Elysse, 2013). Consequently, federal officials threatened to withhold $15 million in education funds from California, unless the non-compliant policies were tuned to the rhythm of the federal government. Consequently, California caved in under the immense pressure of federal influence in the state’s education policies. In this regard, I think the federal government champions development and implementation of policies at both the state and national